I receive quite a few portrait requests from executives to photograph them for their Linkedin social media page. I was originally surprised by these assignments as most people tend to use an informal portrait of themselves, usually taken by a spouse or friend. But as I started booking more and more headshot sessions, I realized that these corporate execs needed professional looking portraits in order to compete on a world wide stage.
The headshot portrait shown above was a truly enjoyable collaboration. My subject had just been hired to be the Creative Director for a California high tech automotive start-up company. He came to my Troy, Michigan studio with several ideas of what he was looking for in a portrait, and we experimented with an assortment of backgrounds and different lighting setups. He was thrilled with the results, which of course validates my photographic efforts.
I was recently commissioned to photograph an executive portrait for an automotive technology company from the United Kingdom. The Advanced Propulsion Centre helps to fund green technology companies as they embark on getting their vehicles to market.
For me, it was a chance to embrace a somewhat different directive than a typical executive headshot. The client was looking for a black and white portrait, something that I lacked in my portraiture repertoire; plus a very tight crop of the subject. Any assignment that breaks the mold is a photographer’s delight; this was one of them.
There’s an old adage that says you only get one chance at making a good first impression. There are variations to that theme, but as a professional portrait photographer, I am whole-heartedly in agreement with it. With the proliferation of inexpensive digital cameras along with decent quality camera phones, there seems to be a tendency to use what I’ll call “grab shots” in lieu of professionally photographed portraits. It’s probably fine for one’s FaceBook headshot, but I find more and more business executives hiring Blue Sky Photography to photograph them for their LinkedIn page, company bios, business cards, and websites.
These businessmen and women have a desire to stand out from their competition and are willing to invest a bit of their time and money to achieve those results. They realize hiring a commercial portrait photographer may give them an edge, and more importantly, they know that in the competitive business world we live in, it is essential to make a great first and lasting impression.